We use Cocoa grown in South America so the flavor is wholesome, smooth, and sweet if mixed with dairy/almond milk.
Our farm fresh whey is food grade, not a supplement.
Wisconsin Cows Eat Grass
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All Wisconsin farms I have ever been to have pastures where cows eat grass.
When saying "100% Grassfed", brands are legally required to hold a Trademark labeling the percentage of grass eaten, and I've never seen any whey in the world that is truly 100%. Again, this includes brands who say 100% Grassfed. In fact, 99.9% of brands don't even hold the required Trademark.
Want proof? Ask any brand making the claim, and make sure you receive a document they didn't make themselves.
Why is it so unregulated? I have yet to figure this out, but my only educated guess is that it works on selling consumers items at higher prices and some brands will do anything to do it.
You can never go wrong with family farms. The owners care for their animals and make sure they get as much pasture time as possible because the grass is healthy, free, and they love it!
Proudly Served Over
99 Million Grams
Customer Reviews
Overall rating: 4.8 / 5 from 1013 reviews.
First time buying and trying Pure Choice Farms Whey Protein Isolate in Chocolate, and so far I’m impressed.
First off, it tastes delicious! The chocolate flavor is smooth without that overly sweet, artificial taste that a lot of protein powders have. And ive tried lots of protein powders.
I also really like there's only 3 ingredients, which is huge for me. It’s nice to be able to look at the label and actually know what I’m putting into my body.
The biggest thing for me is how my stomach feels afterwards. No bloating, no heavy feeling, and no stomach discomfort. That alone makes this stand out from some of the other whey protein powders I’ve tried.
So far, I’d give the Pure Choice Farms Chocolate Whey Isolate a solid 10.
Great taste, simple ingredients, 28 grams of protein, easy on my stomach and mixes well.
Next up will be the Vanilla!
My fiance had been not eating all day. And was starting to have some issues. Since he's been using your Whey drinks he hasn't had any issues! His son has been using your Whey for over a year and suggested he try it.
We are so happy with the results!! Thank you again!
Simple and delicious, I put it in Fairlife milk to get all the protein I can and it doesn't sit heavy like all the others. As a home grown Wisconsinite I can't think of a better company to support.
I've had only 2 shakes, but I have to say that you can actually taste how clean this protein is! I've tried multiple other brands, most are too sweet. Pure farms will be a go to protein from here on out.
The protein powder has a very clean taste and when mixed with milk it tastes crazy good .
I'm very impressed with this product .
However when mixed in water the taste is just not as good as with milk but that's with any protein powder. So if you mix with milk this stuff taste amazing!
Absolutely love this stuff! I like how simple the ingredients are, only 4 listed on the chocolate. Compared to the competitors who have an entire paragraph on the ingredient list. My new daily whey in my protein shakes.
Love this whey powder! I need low or no sugar/carbs, so thank you for having so many options. The chocolate tastes great. I like to mix it with coconut milk. Wonderful that it's produced in Wisconsin!
Pure Choice Farms never disappoints and this chocolate protein is a great addition to my usual vanilla. It dissolves easily and is never clumpy. The chocolate flavor doesn’t taste artificial and mixed with oats or in a smoothie with fruit is just the right amount of chocolate to add that variety I need to keep me on track. Thank you Pure Choice Farms for another great product.
Highest quality protein around.
Clean, only a few ingredients. Favorite flavor so far has been the frosted marshmallow but I like the chocolate also. Great stuff
Pure Choice Farms protein powder is simply delicious with minimal ingredients. I'm curious if they could add a product that includes casein but hey, I'm not an expert. I just think it could be beneficial to have both fast and slow digesting protein blend for muscle recovery and reducing muscle breakdown. I'd love to hear your thoughts. Loyal customer JRS.
My first order a few months ago was the three-pack of different flavors (chocolate, peanut butter, and frosted marshmallow). I now have a subscription for the chocolate flavor and love that I'm supporting local Wisconsin farms and getting super high-quality protein. It always mixes well and doesn't clump or stick to the bottom of my shaker bottles.
I really like the chocolate, and also the unflavored, because I add some maple syrup to sweeten. So good. I also like that you are a local business for us.
Have been taking protein for many years and your flavor is the richest chocolate I have had. I was so impressed, I recommended that my sister and her daughter switch to your brand. One of my favorite uses is to add your chocolate protein to my morning oatmeal. Mmm
After years of using more popular protein brands like 1st phorm and Legion because of their high quality and taste, I decided to try Pure Choice because of their locally sourced and very limited ingredient list, and I will definitely be re-ordering, I’m really not sure what all the extra ingredients in other brands are for, because Pure Choice is just as good. A+
I am now a loyal costumer. I had an issue with the delivery but costumer service went above and beyond to help me. I am very happy with the company and the product.
I usually don't let a large (or small) ingredient list dissuade me from a product. Better living through chemistry is for everything, not just your Xanax.
However, this protein powder is the tastiest, least digestively reactive, and all around best I've ever had. I've tried it with water. Oat milk. Regular milk. Coffee. Its amazing. It doesnt have a shakey, smoothie consistency. It's so incredibly light.
I barely notice the sweetener. And if it does bothers you, a third to half a tsp of sugar wipes it right out. For 10 calories.
Buy 2 lbs. You'll be buying more quick.
Easy digestion with no bloat for maximum absorption
Fast FREE Delivery
All whey ships same day or next business day for free.
Locally Sourced
Support local Wisconsin farm families and enjoy fresh clean whey
Happiness Guarantee
We back our whey 100% with our money back guarantee
Superior Protein Quality & Maximum Absorption
Our cold water microfiltration method dehydrates whey at 80-90 degrees insuring it's never denatured and the bioavailability is maximized.
This retains the natural structure and integrity of the protein molecule. As a result, our whey protein has higher protein content, and a more complete amino profile, stacked with BCAA's.
From Local Farms to Your Shaker Bottle
Did you know Whey Protein is a bi-product of the cheesemaking process?
Pure Choice Farms has a legacy in Wisconsin agriculture dating back to 1954. Now bringing you the highest quality, food grade whey protein isolate, we've cut out every middle man possible connecting you to the local farm.
3rd Party Tested
Pure Choice Whey protein is "Food Grade," meaning it surpasses rigorous testing and adheres to stringent food regulations set by the Department of Agriculture for every single batch.
With our process, you'll never have to worry about banned substances. Our high standards ensure that our whey protein is a safe and reliable source of nutrition, free from harmful bacteria and metals.
Proud Farming Roots
In 1954, William Lehner (Tony's Grandpa) came to Wisconsin from Switzerland to make cheese. Tony grew up in his parents cheese factory and now carries on the agricultural legacy by connecting you with the local farms for food-grade whey protein and micronutrient powders.
Take $10 off your first order, backed by our farmers happiness guarantee. Once you try cold-filtered whey isolate you don't go back. Fuel your body and maximize your muscle gains all while supporting local farmers.
Got Questions About Pure Choice Whey?
We've got the answers you need right here👇
How does chocolate whey protein taste?
We use Cocoa grown in South America so the flavor is wholesome, smooth, and sweet if mixed with dairy/almond milk.
Most people love the mild flavor as it makes it a perfect protein packed addition to almost anything.
How does this whey differ from other protein powders?
Pure Choice Farms whey protein isolate is locally sourced from family farms:
Cold filtered at 80-90° to ensure maximum absorption of nutrients
Has 28g of high-quality protein per serving
Has no fillers, soy, artificial ingredients, or "proprietary blends"
Mixes easily in seconds with no clumps
When & how should I consume whey protein powder?
Take 1-3 servings daily mixed with water or your favorite liquid beverage.
Our customers love to mix Pure Choice Whey in water, milk, smoothies, coffees or even bake with it. It's a convenient high quality option to increase your protein intake.
Is Pure Choice Whey From "Grass Fed" Cows?
You've probably heard the term "grass fed" get thrown around a lot.
In agriculture, "grass fed" is complicated, and honestly, it's a deceiving term companies put on their labels.
What do you think of when you hear of something being grass fed?
Most people assume that the animals ONLY ate grass.
That's not actually the case. Brands who want to claim "grass fed" must disclose the percentage of grass in their diet to use the Trademark on their packaging.
It's VERY rarely 100%.
Every farmer we know and work with wants their cattle grazing in their pasture as much as possible eating grass. It's healthy, cows love it, and their land provides it.
Unfortunately, the harsh winters here in Wisconsin limit them from eating grass year-round, but they enjoy that green grass during all the months that they can.
The point is, all of the local cows that provide Pure Choice Farms Whey absolutely eat delicious green grass, we simply haven't applied for the trademark with an estimated percentage.
Is this protein safe for lactose-intolerant Individuals?
Cold filtered whey protein isolate offers a great option for lactose-intolerant individuals seeking to harness the benefits of whey protein. It undergoes a specialized filtration process that removes most of the lactose, resulting in a product that is virtually lactose-free.
Whey Protein Isolate Chocolate
Experience clean, pure whey powder —no gross aftertaste, junk-free and sourced from local farms.
$58.00
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3 Locally Sourced Clean Ingredients
Cold Filtered for Best Disgestion
No Bloat or Gas - Virtually Lactose-Free
Size
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12oz
100% Satisfaction Guarantee💪
“This is the best tasting protein shake I have ever tasted.
I just had my first one after a workout and I’m sitting here temped