All natural ingredients, mixes easily, smooth, easy to drink, and tastes great.
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4.8 stars over 4,439 reviews
Protein Doesn't Need 20 Ingredients.
1 - 5 Clean Ingredients Options
28g Protein Per Serving
Cold Filtered at 80-90°
Easy Digestion & Virtually Lactose Free
Local Farms with Happy Cows
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THE TRUTH ABOUT GRASSFED CLAIMS
Wisconsin Cows Eat Grass
Every Wisconsin farm I’ve visited near my dad’s cheese factory has cows grazing on lush pastures.
"100% Grassfed" is one of the most misunderstood phrases in our industry. When a brand says "100% Grassfed", it does not mean the cows ate 100% grass.
The loophole is farms should go through an agricultural equation to figure out the exact percentage of grass the cows are eating in their diet. When farms register at under 100%, they can still say "100% grassfed", when it's not 100% grass fed. Crazy, huh?
The brand should carry an exact percentage in their Trademark. Very few follow this rule. We've asked many brands for this Trademark, and often we get documents literally produced by them. It holds no value in such cases.
Wisconsin farmers have their cows in incredible pastures eating grass and we're thankful for over 700 Wisconsin farms for helping us!
Do the cows who support our whey eat grass? YES, as much as possible.
SIMPLE. CLEAN. FARM FRESH.
Discover Pure Choice Farms Products
Our products are simple, clean, and made with integrity, from cold-filtered whey protein to nutrient-packed superfoods you can feel good about every day.
From Our Family To Yours
Tony's family migrated from Switzerland to Wisconsin in 1954 to make cheese. Pure Choice Farms carries on the agricultural legacy by connecting you with the local farm for the highest quality whey protein and micronutrient powders.
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Choose shipments of 30 - 90 day increments.
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Whey Cleaner. Whey Better.
From healthy, happy cows to your shaker, no middleman required. Just farm fresh, cold-filtered whey protein isolate.
Pure Choice Farms Whey
Other Whey Protein
Has Whey Protein
Cold Filtered Whey Isolate
No Artificial Flavors or Fillers
Virtually Zero Lactose
Locally Sourced
Free Shipping
Customer Reviews
Overall rating: 4.8 / 5 from 4501 reviews.
Great flavor and all natural! No artificial sweeteners!
The only protein powder I have found without any additives or artificial sweeteners. And the best part is it is a "local" company!
I really like the vanilla whey isolate. The product only has 3 items and mixes very easy. Never feel bloated and easy to digest.
This is the ultimate protein powder! The flavor is on point and it mixes well. But the biggest selling point is the ingredients! I also love that they are a small business in my state!
Mixed chocolate with morning plain yogurt. Mixed well loved the taste.. Increased my morning protein and enjoyed the flavor.
Makes me a great smoothie every morning. Mixes easily with my almond milk and tastes great. Thank you for quick shipping, too.
We get the chocolate and LOVE IT! The taste is perfect and it blends instantly! Our child is very picky and she drinks it with no issues, and that is saying a lot!
Absolutely love this product and make my iced coffee daily with it!
Awesome taste and consistency. Glad to be helping a farmer directly
Taste fine to me.
Love your whey protein powder. Just three ingredients are very appealing. It’s the only brand I use.
Hands down - best protein out there and I’m not just saying that because I’m just south of Wisconsin border. Great product - keep it up!
great ingredients and company
Absolutely love the vanilla and unflavored! Use the vanilla to make my iced coffee daily!
Best protein out.
We love your protein!
If you're looking for clean whey protein powder with no additional ingredients, this is the product for you. Quality is high and the price is fair. I will continue to purchase for my post-workout needs.
Love it. No additives, easy mixing, no clumping, and it tastes great.
We love how easy it mixes and the taste is delish. Peanut butter and the unflavored is what we order. I make peanut butter protein balls as a quick grab treat. So good. Thank you for the fast delivery and great product.
I like the taste
Excellent would not buy any where else Pure Choice Farms is my Place
Great!
Awesome
Great product highly recommended
Haven't opened yet. But I'm confident it's top quality, reflected by your conscientiousness for customer satisfaction
I've tried several protein powders and this is probably my favorite one. Love the simplicity, only 3 ingredients. Love the high protein content, 28g, and lower calorie count, 134cal. The taste is good (I bought the vanilla) and it mixes fairly well. And the cost is comparable to other quality protein powders. The product arrived within a few days of ordering, so all in all very pleased.
It's good stuff and doesn't upset my stomach or bloating.
Tastes good!🌞
The product is great and I love supporting a local customer HOWEVER The website is not user friendly and I had a subscription but when my credit card expired I got a new one with the same number and it has been IMPOSSIBLE to restart a subscription.... I would like to go back to having a subscription
Great protein with no fillers
I love your protein and I love supporting farming families. I use your protein and I send it to my two adult sons who use it every day. Thank you!
Clean ingredients. Tastes well in a shake or for my overnight oats. Highly recommended!
The only problem is which flavor to have in the morning 😃 They mix great / no clumps .. Milder chocolate flavor but absolutely no aftertaste .
Amazing protein, clean and the best!
Unflavored is perfect - allows me to control the flavor/sweetness. Dissolves without a gritty texture like some other protein powders. I like the amount of protein per serving.
Unflavored whey taste is surprisingly great
I can immediately taste the difference in thsi product as being a high quality whey protein. It does not have any odd after taste and my stomach does not have any problem even with my lactose intolerance. I am especially fond of the fact that your product is tested as a food which is far more stringent than any third party test and random FDA inspection. Will be using this from here on out.
I love the clean ingredients.
I get migraines. When my doctor told me I needed to be getting 20+ grams of protein in the morning when I woke up, I had no idea how to do that. As I don’t normally eat breakfast. My brother in law, who is big into the gym and working out said this brand is his favorite. Simple ingredients, supporting farmers and it doesn’t change the taste. I get the non flavored kind and put a scoop in my coffee. It doesn’t like being mixed in hot liquid, so I add cream to just a little bit of coffee to mix the protein powder in, then I add the rest of my coffee. This change to my morning routine has significantly reduced the intensity of my migraines. My kids love it! I add it to their smoothies and chocolate milk. I highly recommend it! And they send a cute little cow sticker with every order.